Our History

In 2021, we embarked on our exciting journey, establishing our roots in Bahrain. This marked the beginning of our mission to revolutionize the jewellery industry in the MENA region. Our initial focus was on understanding the local market and building strong relationships with our clients, which laid a solid foundation for our future growth and success.

Later in 2021, we formed a strategic partnership with
Jeweal Prosoft Co., Ltd., becoming their channel partner for the MENA region. This collaboration enabled us to leverage advanced software solutions to better serve our clients. By integrating Jewel Soft's cutting-edge technology, we enhanced our service offerings and provided our customers with innovative tools to manage their jewellery businesses more efficiently.

In 2022, we expanded our presence by closing deals with clients in the Riyadh market. This move allowed us to reach a broader audience and offer our innovative jewellery solutions. Our success in Riyadh demonstrated our ability to adapt to new markets and meet the unique needs of our clients, further establishing our reputation as a trusted partner in the industry.

Continuing our growth, we ventured into the Abu Dhabi market in 2023 by securing client deals. This expansion further solidified our position as a leading player in the regional jewellery industry. Our ability to deliver exceptional service remotely showcased our commitment to customer satisfaction and our expertise in the jewellery sector.

Our journey took us to Jordan in 2024, where we established a strong foothold by closing deals with clients. This entry marked another milestone in our regional expansion strategy, achieved. Our success in Jordan highlighted our flexibility and our dedication to providing top-notch solutions to our clients, regardless of geographical boundaries.

In 2024, we launched the Jewel eCommerce application, featuring real-time synchronization. This innovative app provided our customers with a seamless and efficient online shopping experience. By offering real-time updates and synchronization, we ensured that our clients could manage their inventory and sales effortlessly, enhancing their overall business operations.

In 2025, we introduced a new mobile application designed specifically for managing jewellery stores. This app offered advanced features to help store owners streamline their operations and enhance customer service. With user-friendly interfaces and powerful tools, our mobile application empowered jewellery store managers to handle their daily tasks more effectively, leading to increased productivity and customer satisfaction.